John H. Cochrane

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“Explaining the Variance of Price-Dividend Ratios”

Review of Financial Studies  (1992) 5:2, 243-280 Variance of p/d = its ability to forecast returns + its ability to forecast dividend growth. It’s all the former, none the latter. The paper includes an alternative to Campbell-Shiller decomposition, and discount factor bounds coming from price-dividend moments.

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